SHAZAM TV TEAM,
Second-Screen Experiences for mobile
Creative Lead for Shazam, TV Team. Design second-screen experiences—available by shazamming television and live events on mobile devices.
My role was to meet with stakeholders to gather requirements for each partnership, establish user-flow and integrate sponsor and network brands for mobile experiences.
Special attention was placed on brand integration between each event and sponsor to be seemless.
FRONT AND CENTER | Citi Bank
I found elements online for both the event and sponsor to design each screen. This second-screen experience with additional content would appear on your phone when shazammed.
SHAZAM ADS (LST) LISTENING SCREEN TAKEOVERS
As a component to promote network TV partnerships, Shazam's platform provides ad placement while the app is in the process of listening, or shazamming music. I designed these Listening Screen Takeovers for various sponsors and upcoming events. This entailed closely following brand guidelines for each sponsor; coordinate gathering assets, font families, designing, typesetting each ad to follow specs, as well as follow up with the client.
Each partnership was won by presenting examples of second screen experiences within sales decks (Keynote and Powerpoint).